Dr. M. Jamal Mohamed Zubair, Dr. D. Muhammad Noorul Mubarak, Mr. A. Appu, Dr. S. Dawood Ali. (2021). A Structural Model to Evaluate the Influence of Technology and Marketing Factor with Respect to Smartphone Choice . Design Engineering, 9642 - 9651. Retrieved from http://www.thedesignengineering.com/index.php/DE/article/view/3542