Research on the Current Situation and Practice of the Integration of National Traditional Horse Racing Festival and Tourism

  • Yacheng Zhu, Ping Zhu, Qing Zhang

Abstract

National traditional sports events carry the task of developing the history and culture of ethnic minorities and are the soul of the development of tourism. National traditional sports events, cultural industries, and tourism industries interact and intersect each other, and the three are integrated and developed. The national traditional sports tourism industry is an important development direction for developing local culture, improving the tourism industry, promoting economic restructuring, and leveraging the local economy. The integration of national traditional sports and tourism is a new growth point for the national economy, which is not only conducive to the improvement of the local economic level, but also improves the development of the industrial structure, thereby promoting the sound development of the national traditional sports industry. In view of this, this research focuses on an in-depth and systematic study of the current situation and practice of the integration of national traditional horse racing festival and tourism, mainly discussing the following six aspects: The first is the analysis of the necessity of the integration of national traditional sports and tourism. The second is the analysis of the mechanism power, policy support and economic basis for the integration and development of national traditional horse racing and tourism. The third is the analysis of the development of Tibetan horse racing festival. The fourth is the analysis on the value and predicaments of the integrated development of Tibetan horse racing festival and tourism. The fifth is a case study of the practice of integrated development of Tibetan horse racing festival and tourism

Published
2020-12-01
How to Cite
Yacheng Zhu, Ping Zhu, Qing Zhang. (2020). Research on the Current Situation and Practice of the Integration of National Traditional Horse Racing Festival and Tourism. Design Engineering, 75 - 114. https://doi.org/10.17762/de.vi.971
Section
Articles