Research on Chinese Speed Horse Racing Guessing Lottery Issuance Based on Internet Big Data

Abstract

The "Guiding Opinions of the Central Committee of the Communist Party of China and the State Council on Supporting Hainan's Comprehensive Deepening of Reform and Opening-up" clearly stated that the development of horse racing should be encouraged. This is the first time that the central government has responded positively to the contemporary social development value of horse racing from the height of national policy. People see it as a signal feedback for the rejuvenation of the horse racing industry. Under the background of the national strategy of "Internet +", the author explained the connotation of "Internet +" and "Internet + horse racing industry", and proposed that policy power, capital power, technology power, cultural power, and talent power are the influences on the "Internet + horse racing industry" The five forces of development. The application of the O2O business model, the integration of Internet smart technology and the horse racing industry, and the establishment of a platform ecosystem will gradually accelerate the innovation of my country's traditional horse racing industry. It is recommended to form a new form of development of the horse racing industry with the Internet as the infrastructure and implementation tool, and continuously promote the transformation and upgrading of my country's traditional horse racing industry.